Editorial Process and Research Policy

To keep our content aligned with our values and mission, our writers and editors follow our editorial policy and research process outlined below.

Editorial Policy

We only publish content that is well-written, thoroughly researched and sourced, accurate, and value-driven.

Our goal is to help our readers get better sleep by delivering to them – free of charge – comprehensive reviews, sales guides, and sleep health articles.

Our Editorial Mission

Our content will remain free, easily accessible, accurate, relevant, and value-driven.

Research Process

Whether the post is covering a product review or a more complicated sleep health topic, such as REM sleep and its role in weight gain, our writers follow a thorough research process to bring you the most accurate and up-to-date information available.

How we create content

Our editorial team creates content using the highest journalistic standards. We work to present balanced, comprehensive, and practical information to the reader.

How we use trusted experts in our review process

All content is researched, written, and then submitted for two phases of high-level editorial review.

This tiered review system creates checks and balances on content quality and accuracy, helping us publish accurate and verifiable information.

Our sources

Best Mattress Brand follows clear and strict guidelines on what sources can be cited in writing an article.

We use peer-reviewed studies, clinical trials, medical publications, academic journals, and other credible publications.

By focusing on primary sources, instead of second-hand information, we can confidently provide balanced and credible information to our readers.

How We Use Industry Knowledge and Sleep Science to Evaluate Mattresses

While we do not only write about mattresses, they are a significant part of improving your quality of sleep. So let’s go over the ways we combine what we know about physical health and well-being to help us evaluate a company’s mattress.

Companies use technology to create sleep-promoting products. Mattresses tend to come in four larger categories: all-foam, innerspring, latex, or hybrids.

Within those categories are subcategories.

All-foam mattresses can feature visco-polyurethane foam (known colloquially as memory foam) or more traditional, less expensive poly-foam.

These foams can be infused with gel, copper, diamond dust, and more.

When looking at the quality of foam, Best Mattress Brands considers the type of foam (memory foam outperforms poly-foam in terms of pressure-relief, whereas poly-foam tends to be cooler and more breathable than memory foam), as well as the density (which helps convey the amount of support) and the Indentation Load Deflection rating (ILD), which helps convey the firmness.

Innerspring mattresses are mostly evaluated by their coils. There are titanium coils, steel coils, two-in-one coils, braided coils, and more. When measuring a coil, the industry uses gauge. The higher the gauge number, the thinner the coil, so the lower, the thicker the coil.

Plus, we also consider the comfort layer or filling, which goes between the coils and you.

Hybrids are hard to define. There seems to be no clear-cut, agreed-upon definition. In our research, we’ve noticed a hybrid tends to be a near-even mixture of foam and coils. For example, an innerspring mattress may consist of 80% coils and 20% foam. A hybrid is more 50-50.

Latex mattresses need to be evaluated by the quality of latex, including the process by which the latex is made, whether it’s Talalay Latex and Dunlop latex. Plus, there is a significant difference between 100% natural latex and synthetic latex blends.

Sleeping positions

  • Side Sleepers: Most people sleep on their side. This is all well and good. In fact, studies have shown sleeping on your right side promotes a happy and healthy heart. But side sleepers are at greater risk for pressure points. This is because less of their body is on the mattress.
  • Back sleepers: Back sleeping is another healthy position, but it is not as common as side sleeping. However, if you are able to sleep on your back, your chances of blah blah are reduced.
  • Stomach sleeping: Stomach sleeping is the unhealthiest sleeping position and one we do not recommend. When on your stomach, your hips sink into the mattress and put pressure on your lower back. Plus, your neck is turned awkwardly, creating a contorted and misaligned spine.

Pain and other considerations

  • Side and hip pain: If you sleep on your side and are on a firm mattress, you may experience side and hip pain. The natural curve of your spine isn’t being supported, and pressure is applied to your side and hips, creating tension and aches.
  • Back pain: If your bed is too soft, your hips can sink and create pressure on your lower back. If your bed is too firm, your back will experience the same issue above.
  • Neck pain: Generally, this is more about your pillow. Side sleepers tend to need a pillow with a higher loft than back or stomach sleepers. This is to help keep your spine straight. Stomach and back sleepers usually prefer a much thinner loft imagine being on your back with your head propped up at the neck and you’ll understand why.
  • Sleep Apnea and snoring: While a comfortable mattress that keeps you on your side can help with both of these issues, our research shows an adjustable bed is a great solution for conditions such as sleep apnea, snoring, and GERD.

Using Customer Reviews

Our writers and researchers do read the reviews– the reviews posted on the company’s page as well as reviews on other affiliate sites and on e-commerce platforms such as Amazon.

But, reviews aren’t as simple as you think. Ever see a movie a friend raved about only to find it disappointing? The same thing, on a much larger scale, applies to customer reviews on products, especially mattresses. Plus, searching through reviews has taught us most companies work very hard to get reviews early on in the sleep trial. This can lead to a positive review that is more about the company’s customer service and less about the product.

At Best Mattress Brand, we focus on the product and the claims behind the product.

We want your feedback!

As we grow, we strive to improve our processes and provide you with the best information available.

So, if you think there is something we can be doing better, let us know.

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